Labhaprabha –The Illusion???
By Mary Honey, Research Associate, CPPR I am not a typical cynic who always opposes new government initiates by providing false and useless statements. But sometimes I have raised questions to get a clear cut answer. I was wondering the durability of the efforts done by the ‘most efficient’ Kerala State Electricity Board in bringing out the new initiatives for energy conservation. Recently on 23 rd March 2013 the Kerala State Electricity Board switched to “Labhaprabha” the brand new name set up for its energy conservation scheme which lasts till 31 st May through its first phase . This scheme which was meant for domestic consumers, guaranteed gifts and other incentives for saving electricity. The first step towards participating in the scheme was to get oneself registered. For this one need to send the SMS with the following details , KSEB <space> Section code <space> Consumer number to 9287088808. The participant will immediately be informed of his/her aver...